Web Site Content Quality Checklist
Is the quality of your Web site costing you money in terms of abandoned e-Commerce transactions or visitors bouncing before accessing the information that would turn them from browsers to buyers? Could you be doing more to ensure content integrity? Site quality matters. In fact, it is costing the UK millions of pounds in lost revenue for Internet businesses as reported in a BBC article¹ posted earlier this year.
Site Quality is multi-faceted, but at its core it is focused on a site that users can trust and visit repeatedly as well as ensuring everything works in a way that meets a user’s expectations for speed, reliability and access.
There was a need for a Web Site content quality checklist to support the millions of websites that are losing money, in breach of accessibility guidelines and faced with content, brand and technical errors. So we’ve created just that.
We have pulled together 16 usability and performance questions to ask your Web team to ensure the integrity and quality of your Web site. It’s designed to be an easy to read, one page document that can sit beside your computer when you check your site for site quality.
Download the ‘Web Site Content Quality Checklist’ to evaluate your Web site and promote a high-quality user experience.
¹ Source: BBC News; “Spelling mistakes ‘cost millions’ in lost online sales” 14 July 2011
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